INTEL AT HSN
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THE PROJECT
Intel wanted to make technology feel approachable for everyday shoppers. To do that, we built The In-Crowd, a digital hub on HSN.com that turned tech specs into stories people could actually connect with.
Our team designed an experience that felt simple and human. We created a quick interactive quiz that helped users discover which Intel products fit their lifestyle, then supported it with an MVP landing page, educational videos, and social content that kept the conversation going all year long.
The In-Crowd became a year long collaboration between Intel and HSN that exceeded expectations, driving engagement, awareness, and real sales results for both partners.
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CLIENT
Intel
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ROLE
Art Director
